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Corbis Acquires Norm Marshall Group

[BusinessWire press release] -- Corbis, a leading visual content and services provider for the creative and entertainment communities and parent company ... [+]

Top product placement shows on TV

Product placement is here to stay. In previous decades, this form of advertising was strictly used as a secondary source of income ... [+]

Nokia Lumia product placement in music video

Product placement in music videos is becoming a tradition. Most recently, the most high-profile Windows Phone 7 partnered with pop star on ... [+]

Coca-Cola celebrates branded entertainment

In Paris, Jonathan Mildenhall—Coca-Cola’s VP for global advertising and content—will be delivering a keynote speech about MIPTV’s branded entertainment program. Mildenhall will ... [+]

Product placements come in large numbers from NBC

Product placement has found a home in NBC. While the network has not been able to up ratings for advertisers, it has ... [+]

Sherlock Holmes Product Placement

“Sherlock Holmes: Game of Shadows” ushered the New Year with a staggering $40-million performance in the box office. And just when you ... [+]

Alvin and the Chipmunks travel via Carnival Cruise Lines

Carnival Cruise Lines recently struck a deal with three famous chipmunks—Alvin, Theodore, and Simon. Yes, the ship company has partnered with Fox ... [+]

The Biggest Loser: the second biggest in terms of product placement

According to Nielsen, the Biggest Loser has the second most product placement in primetime television. The reality show is second only ... [+]

Nokia banks on branded entertainment

Nokia and Windows have joined forces to create the Nokia Lumia 800, a revolutionary phone that will be released in the ... [+]

NBC tops product placement list

NBC’s primetime shows topped the product placement count of its broadcast rivals. According to a recent study from Nielsen, the network owns ... [+]