Fox TV Product Placement – Are We Jumping The Gun?
Published on February 11, 2007 by David Castillo · No Comments
Hey – I am all for hype .. in fact, I’ve been known to dabble in it myself on occasion .. but this article about a new Fox Comeday has me in stiches: Fox has given the green light to an untitled comedy pilot that aims to weave extensive product integration into the story lines. It’s untitled — just got the green light and has a ton of placement … what makes this different from any other Fox program? Congrats to the producers Gluck and Brady
Subscribe Today
Have You Read?
In Africa, a band recently launched a new video featuring a 3-D product placement.
Mi Casa, a band composed of three members, ...
[+]
Hatch Entertainment, a branded entertainment company, has been officially launched in Australia.
Founded by Greg Logan and Miriam Stein, the company will ...
[+]
In 2011, Apple scored tons of product placements, including the appearance of the brands iOS devices in 40% of top box ...
[+]
