Thursday, May 17th, 2012

Heroes Product Placement Nissan and Sprint Return

Published on August 31, 2008 by   ·   No Comments

Heroes Product PlacementSprint and Nissan have made many appearances in the hit-TV series Heroes. And it has been confirmed that both sponsors have signed up for the upcoming third season.

Sprint, the mobile network provider, endorsed numerous promotions for the show in 2007; this includes the Create your own hero campaign. This campaign allowed consumers to create their very own heroes. Then they voted for which one would star in the online action series.

On the other hand, Nissan had numerous product placements in the show. Most notably the Nissan Versa, which was driven by Ando and Hiro (characters of the show).

However, there has been much speculation about the show not doing well. After a strong first season, producers muffed the second season with weaker story lines. Thats why producers are promising a better showing for the third season.

 

Readers Comments (0)




Subscribe Today


Have You Read?

ayzenberg branded entertainment

Rise of Branded Entertainment in Video Game Marketing Tops Agenda Today at Los Angeles Summit

[Globe Newswire press release] -- Ayzenberg Group today announced [a]list summit 2012 Los Angeles is underway. Titled "The Consumer Courtship: Building ... [+]
hiscox branded entertainment

Branded series from Hiscox gets four Telly Awards

Leap Year, a branded entertainment from Hiscox, was awarded in the Annual Telly Awards with recognitions in four categories, including online ... [+]
the avengers product placement

Avengers Product Placement

The Avengers shattered box office records with the help of Iron Man, Captain America, Thor, and the Hulk. But, behind these ... [+]