iTVX.com —-It?s quite fitting that recent promos that feature Randy Jackson feature product placement for Apple. American Idol
has become synonymous with the brand integrating iTunes in every single
episode again and again. In the spot with Jackson, he?s blogging about
the MLB playoffs- using his signature phrases like ?dawg? and ?lava
hot,? and all the while, he?s seen with a laptop with the Apple
insignia right smack dab in view on camera. The placement is way more
subtle than an Idol episode but resonates in the spot.
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