Wednesday, May 23rd, 2012
Players Network (OTCBB:PNTV), the leading Digital Television and Internet Media Network dedicated to Las Vegas Entertainment and the Gaming Lifestyle, announced today a co-branding and revenue share agreement with Horse Racing Simulation, LLC, a leader in the development and licensing of interactive technology for the horse racing industry
"This agreement is part of our strategic plan to build programming within the multi-billion dollar horse racing industry, with integrated revenue streams, leveraging Players Network’s global TV network of 144 million homes, as well as our Internet distribution platforms," states Mark Bradley, CEO of Players Network
The revenue sharing deal is part of Players Network’s ongoing business model to monetize their content by combining advertising, branded entertainment, and e-commerce within programming categories.
Players Network will market Horse Racing Simulation’s SIM2WIN handicapping software and Horse Racing Fantasy’s www.horserace.com racing products, both already affiliated with major horse racing brands, as e-commerce with integrated network branding and advertising opportunities.
"Horse Race Simulation’s products work well with our goals within the industry, including more visibility for the sport, higher betting pools, and increased network returns," states Bradley, citing their recent affiliate agreement with U.S. Off Track, an online horse race betting service.
About Players Network
Players Network is a Digital Media Company that focuses on the Las Vegas and Gaming Lifestyles, producing and distributing original content for its own VOD Channels on television in over 22,000,000 homes over Comcast, DirecTV, AT&T, Verizon and Dish Network and its own Broadband Network, Blinkx, Google, YouTube and Yahoo Video, for DVD Home Video, mobile platforms, and an additional 120 million homes through worldwide television syndication. Players Network has a 12-year history of providing consumers with quality Gaming and Las Vegas Lifestyle content, and the gaming industry with strategic partnership services in Las Vegas, Atlantic City, and throughout the worldwide Gaming Industry. For more information go to www.playersnetwork.info.
