Wednesday, May 23rd, 2012
Davie Brown Entertainment, leading entertainment marketing consultancy, announced today that it has been retained by legendary lifestyle brand, Harley-Davidson Motor Company, to spearhead their product placement. Davie Brown Entertainment will integrate and place the brand within film, television, music and gaming properties.
"We’re incredibly excited to have such an iconic brand on our roster," says Davie Brown Entertainment President, Tom Meyer. "And while Harley-Davidson is already a sought-after brand in Hollywood, we plan on helping them elevate their brand even higher."
In efforts to socialize the sport of Motorcycling, Davie Brown Entertainment will work in collaboration with Creative Artists Agency in and around the entertainment space for the iconic brand.
About Davie Brown Entertainment
Founded in 1985, Davie Brown Entertainment (www.DavieBrown.com) is an entertainment consulting and activation agency. Davie Brown specializes in the development and production of branded content, brand integration, property licensing and sponsorship, celebrity and music licensing, entertainment promotions and public relations, product placement, and event production.
Based in Los Angeles, Davie Brown has offices in New York, Chicago and Dallas.
The agency is part of The Marketing Arm, which operates within Omnicom Group Inc. (NYSE: OMC).
About Omnicom Group Inc.
Omnicom Group Inc. (NYSE: OMC) (www.omnicomgroup.com) is a leading global marketing and corporate communications company. Omnicom’s branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries.
