Hip hop artist 50 Cent has partnered with Vitaminwater to create 50?s new Sound Lab App on the App Store.
Using Romplr, the interactive music platform from Moderati, fans can download their iPhone or the iPod touch to create and share their own mixes of ?Baby by Me??50 Cent?s latest single from his newest album.
?Vitaminwater is calling on all of its fans to get inspired and start mixing it up with 50′s Sound Lab App,? explained Rohan Oza, chief marketing officer of Vitaminwater, smartwater and vitaminwater10. ?50 cent is a part of the Vitaminwater family and we are excited to be able to share his new single with everyone through this groundbreaking social media experience for iPhone and iPod touch.?
The partnership between the brand and the artist will also give one fan a chance to display his/her skills in the recording studio. Once the remixes have been uploaded, 50 Cent will pick one and will invite that person to meet up with him.
?Musical talent unfolds in many ways and I’d like to see what tomorrow’s producers can do with my track with nothing but a bottle of Vitaminwater, my 50′s Sound Lab App and an iPhone,? said 50 Cent.
Source: Hip Hop Press