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[BusinessWire press release] -- Corbis, a leading visual content and services provider for the creative and entertainment communities and parent company ...
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Product placement is here to stay.
In previous decades, this form of advertising was strictly used as a secondary source of income ...
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Product placement in music videos is becoming a tradition.
Most recently, the most high-profile Windows Phone 7 partnered with pop star on ...
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In Paris, Jonathan Mildenhall—Coca-Cola’s VP for global advertising and content—will be delivering a keynote speech about MIPTV’s branded entertainment program.
Mildenhall will ...
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Product placement has found a home in NBC.
While the network has not been able to up ratings for advertisers, it has ...
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“Sherlock Holmes: Game of Shadows” ushered the New Year with a staggering $40-million performance in the box office.
And just when you ...
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Carnival Cruise Lines recently struck a deal with three famous chipmunks—Alvin, Theodore, and Simon.
Yes, the ship company has partnered with Fox ...
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According to Nielsen, the Biggest Loser has the second most product placement in primetime television. The reality show is second only ...
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Nokia and Windows have joined forces to create the Nokia Lumia 800, a revolutionary phone that will be released in the ...
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NBC’s primetime shows topped the product placement count of its broadcast rivals.
According to a recent study from Nielsen, the network owns ...
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Six out of 10 British television viewers welcome product placement if it means free content or cheaper television.
With the recent implementation of new product placement regulations, ...
2011 Advertising Metrics