Wednesday, February 22nd, 2012
November 2010 Archive

Nokia and Coors in Tron

Tron Legacy product placement
Nokia is one of the many sponsors of the upcoming film ?TRON: Legacy.? Based on speculation, the electronics manufacturer will be appearing on the film. Another brand ...

More From November 2010

Days of Our Lives product placement

Days of Our Lives criticized for poor product integrations

Days of Our Lives, the famous soap opera series, is being criticized for over-the-top product placements. In one episode, Sami Brady (Alison ...
OppTrak

PropStar™ predicts new online branded integration service OppTrak™ will open Hollywood doors for international consumer brand manufacturers

[PRWIRE press release] -- In years gone by it was difficult for international consumer product manufacturers to participate in, let alone ...
Lowe's branded entertainment

Branded Entertainment Pioneers O2 Media Welcomes Lowe’s to Holiday Spaces TV Special

[PRLog press release] -- The holiday?s are almost upon us and that means coming up with gift-giving ideas for everyone on ...
Fox Mobile Group

Fox Mobile Group Partners With Post Foods to Develop Original Branded Entertainment

[PRNewswire press release] -- Future of Television Forum - Fox Mobile Group (FMG), a division of News Corp's Digital Media Group, ...
Waynes World product placement

Subtlety: the key to a good product placement

When was the last time you watched an entire commercial break? These days, consumers skip commercials and switch channels to find ...
equus

Hyundai vs. BMW: The Unlikely Battle

Hyundai vs. BMW?? The thought might strike any car enthusiast ? or anybody who?s ever heard of car brands, actually ? ...
Ford branded entertainment

Ford banks on branded entertainment to launch 2011 Focus

Ford wants to create branded content to promote its latest Focus model and to commemorate its 100th anniversary in the UK. The ...

Harry Potter and the Deathly Hallows product placement

Similar to its predecessors, Harry Potter and the Deathly Hallows (Part 1) featured only a few product placements. However, it doesn?t ...
EU flag

EU directive sets rules on product placement

The House of Representatives has amended the Broadcasting Act of the Audiovisual Media Services directive to allow for advertising and product ...

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Image of the Day

chinese product placement in transformers

Have You Read?

Chevy product placement

Chevy scores product placements in TV series from Univision

“El Talisman” is taking television product placement to a whole new level, giving Chevrolet vehicles a co-starring role in the new ... [+]
Resident Evil Retribution Product Placement

Sony product placement in “Resident Evil: Retribution”

Resident Evil is back again for another zombie-killing adventure. And the movie will be bringing back some familiar friends, including Sony—the ... [+]
Modern Family Product Placement

Modern Family is extremely selective of product placements

Modern family, the popular comedy TV show, does not bite all its product placement opportunities. In fact, majority of the sitcom’s ... [+]
Facebook product placement from Guvera entertainment

Guvera Entertainment launches branded app

Guvera Entertainment has unveiled My Soundtrack, a Facebook app that lets brands personalize their playlists on their home page. My Soundtrack ... [+]
Blizzard Product Placement

Blizzard looks for product placement producer

Very little is known about Blizzard’s upcoming multi-player game titled Project Titan. However, an ad posting in their website indicates that ... [+]
cannes lions branded entertainment

Cannes Lions adds award category for branded entertainment

The Cannes Lions International Festival of Creativity will be including awards centering branded entertainment. Avi Savar—founder and chief creative officer of Big ... [+]
coca cola branded entertainment

The Coca-Cola Company’s Jonathan Mildenhall to Give Branded Entertainment Keynote at MIPTV 2012

[PRNewswire press release] -- Jonathan Mildenhall, Vice President Global Advertising Strategy and Content Excellence for The Coca-Cola Company, will deliver a ... [+]
zooey deschanel gets involved in branded entertainment

Zooey Deschanel heads branded entertainment project

Renowned actress Zooey Deschanel is turning to branded entertainment. Deschanel, along with her friends Sophia Rossi and Molly McAleer have signed on ... [+]
schlitz product placement

Schlitz product placement in Contraband

Contraband, a thriller that stars Mark Wahlberg and Kate Beckinsale, debuted at the top of the box office this past weekend. ... [+]
Wige media branded entertainment

Wige Media invests in branded entertainment

Wige Media is joining the branded entertainment band wagon. The German production company recently added a new television division, Wige Entertainment. It ... [+]