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Blizzard looks for product placement producer

Very little is known about Blizzard’s upcoming multi-player game titled Project Titan. However, an ad posting in their website indicates that ... [+]

Cannes Lions adds award category for branded entertainment

The Cannes Lions International Festival of Creativity will be including awards centering branded entertainment. Avi Savar—founder and chief creative officer of Big ... [+]

The Coca-Cola Company’s Jonathan Mildenhall to Give Branded Entertainment Keynote at MIPTV 2012

[PRNewswire press release] -- Jonathan Mildenhall, Vice President Global Advertising Strategy and Content Excellence for The Coca-Cola Company, will deliver a ... [+]