We R Interactive (WRI), a branded entertainment social gaming company, is set to take the United Kingdom (UK) by storm. The company will combined online and mobile gaming with broadcast style content.
?We are making a new type of entertainment,? said the company. ?In our world, players are immersed in a rich world filled with aspiration, dilemma and reward. By merging the talents of the film and game industries we take the very best skills from each. We establish great characters that people care about and place the user in control of the action.?
WRI has already drawn investments from ITV?s Fru Hazlitt, and other big names in the ad industry.
