This past week, ?Paranormal Activity 2? ruled the box office. Along the way, the movie got screams, shouts, and product placements.
Some of the brands that were featured on the film included: Burger King, Bud Lite, Sony, and Cheerios. There appearances were not prominent, which is common among horror films.
However, the upcoming film?Scream 4?seems like it will have many product placements. Based on the trailer, the Apple iPhone will be making a big appearance. This is no surprise since the electronics manufacturer has been investing more and more money for product integrations.
Source: Brandchannel.com
