Image of the Day
Have You Read?
“El Talisman” is taking television product placement to a whole new level, giving Chevrolet vehicles a co-starring role in the new ...
[+]
Resident Evil is back again for another zombie-killing adventure. And the movie will be bringing back some familiar friends, including Sony—the ...
[+]
Modern family, the popular comedy TV show, does not bite all its product placement opportunities. In fact, majority of the sitcom’s ...
[+]
Guvera Entertainment has unveiled My Soundtrack, a Facebook app that lets brands personalize their playlists on their home page.
My Soundtrack ...
[+]
Very little is known about Blizzard’s upcoming multi-player game titled Project Titan. However, an ad posting in their website indicates that ...
[+]
The Cannes Lions International Festival of Creativity will be including awards centering branded entertainment.
Avi Savar—founder and chief creative officer of Big ...
[+]
[PRNewswire press release] -- Jonathan Mildenhall, Vice President Global Advertising Strategy and Content Excellence for The Coca-Cola Company, will deliver a ...
[+]
Renowned actress Zooey Deschanel is turning to branded entertainment.
Deschanel, along with her friends Sophia Rossi and Molly McAleer have signed on ...
[+]
Contraband, a thriller that stars Mark Wahlberg and Kate Beckinsale, debuted at the top of the box office this past weekend. ...
[+]
Wige Media is joining the branded entertainment band wagon.
The German production company recently added a new television division, Wige Entertainment. It ...
[+]
AOL Video is amplifying its investments in online branded entertainment. Karen Cahn—AOL’s VP for branded partnerships—says that the company has found a growing business for programs ...
2011 Advertising Metrics