Televisa product placement
Published on July 21, 2011 by David Castillo · No Comments
Televisa, the Mexican media company, is now working on a couple of telenovela projects for the Chinese market.
Palabre de Mujer will be transmitted in four regional Chinese networks in the next year. In addition to that, Hasta que el Dinero nos Separe will begin production later this year.
The shows will feature product placements, including integrations with an auto dealership. Other brands to be integrated are Nissan and Apple.
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