Monday, May 21st, 2012

Friends with Benefits sports Sony product placement

Published on July 22, 2011 by   ·   1 Comment

The upcoming romantic comedy film, Friends with Benefits, has made several product placement arrangements, including Sony Vaio.

Screen Gems, which will release the movie, is owned by Sony—making the film a practical canvass for Sony products.

The movie stars Justin Timberlake, Mila Kunis, Andy Samberg, and Emma Stone. Dylan (Timberlake) meets Jamie (Kunis) on their way from Los Angeles to New York. Dylan takes a job as GQ magazine’s (another product placement) design director. The two choose to have sex rather than develop their relationship. And their ride becomes a complicated list of emotions.

The film is an interesting and funny take on modern relationships.

Readers Comments (1)

  1. Joel Cany says:

    Does anyone know what brand the bag is that Justin carries at several times in the movie?




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