Monday, May 21st, 2012

Lincoln partners with HISTORY for DECODED product placement

Published on November 16, 2011 by   ·   No Comments

Lincoln has aligned with HISTORY for a multi-tiered, multi-platform partnership for the series DECODED.

The Lincoln MKX will play a central role in every episode of the series’ second season. The DECODED team will investigate secret clues, symbols, and conspiracy theories across the country. Apart from making appearances, the vehicle’s key technologies will also be highlighted in each episode.

The MKX is renowned for its dependability and safety. It features cutting-edge designs and high-tech amenities, which will all be introduced throughout the season.

In addition to in-show integrations, the automaker will also air a custom-produced vignette during commercial breaks.

Facebook users will be able to participate in a sweepstakes event made by HISTORY and Lincoln.

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