Alvin and the Chipmunks travel via Carnival Cruise Lines

Published on January 3, 2012 by David Castillo · No Comments

Carnival Cruise Lines recently struck a deal with three famous chipmunks—Alvin, Theodore, and Simon.

Yes, the ship company has partnered with Fox to secure an appearance in the latest Chipmunks movie, “ChipWrecked.” One of Carnival Cruise Lines’ latest ship models will serve as the setting for the film.

Reports claim that the company was happy about their branded entertainment investment.

Apart from the ship’s noticeable appearance in the movie, there were other benefits for both sides. Fox expanded its movie promotions, while Carnival got closer to one of its main target demographics: families.

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