Cannes Lions Announces Final Juries Branded Content & Entertainment, Film Craft And Mobile

[SHOOT Publicity Wire] — The Cannes Lions International Festival of Creativity is pleased to announce the final three juries for this year’s event: Branded Content & Entertainment, Film Craft and Mobile Lions jury.

The jury members will meet in Cannes in June where they will join their respective jury presidents to view, debate and award the work. Avi Savar, Founder and Chief Creative Officer of Big Fuel, USA, will chair the first ever Branded Content & Entertainment Lions jury; Ivan Zacharias, Director of Stink, UK, will lead the Film Craft Jury; and Tom Eslinger, Digital Creative Director of Saatchi & Saatchi Worldwide, takes the helm of the inaugural Mobile Lions jury.

Terry Savage, Chairman of Cannes Lions, says, “This is an exciting year for Cannes Lions, not only does Mobile become an awards category in its own right, but Branded Content & Entertainment Lions is launched. We very much look forward to welcoming the esteemed members of these two new juries, who, alongside the talented Film Craft jurors, will be setting the benchmark for their respective categories, each of which play a crucial role in our ever evolving creative communications industry.”

Branded Content & Entertainment Lions Jury
Avi Savar, Founder and Chief Creative Officer, Big Fuel, USA – Jury President
Rodrigo Figueroa Reyes, Founder & Chief Executive Officer, FiRe Advertainment, Argentina
Michael Hilliard, Executive Producer, FINCH, Australia
Silvia Goh, Managing Director, LiquidThread/Starcom MediaVest Group, China
Jan Godsk, Creative Consultant/Branded Content Specialist, Ideatakeaway, Denmark
Cyrus Oshidar, Creative Director, Bawa Broadcasting, India
Marc Ros, Partner & General Director, AFTERSHARE.TV, Spain
Dean Baker, Managing Director, JWT Entertainment, United Kingdom
Mary Lisio, Senior Vice-President, Non-Fiction & Branded Entertainment, Scott Free Productions, USA
Doug Scott, President, OgilvyEntertainment, USA
Bill Davenport, President, Wieden + Kennedy Entertainment, USA
Scott Donaton, Chief Executive Officer & President, Ensemble, USA

Film Craft Lions Jury
Ivan Zacharias, Director, Stink, United Kingdom – Jury President
Dulcidio Caldeira, Director, ParanoidBR, Brazil
Ralf Schmerberg, Artist/Director, Atelier Ralf Schmerberg, Germany
Sneha Iype Varma, Executive Producer/Partner, Nirvana Films, India
Seiichi Hishikawa, Executive Creative Director, Drawing and Manuel, Japan
Espen Horn, Executive Producer, Motion Blur, Norway
Alex Roman, Director, The Third & The Seventh, Spain
Peter Raeburn, Creative Director, Soundtree Music, United Kingdom
Michael Sagol, Executive Producer & Managing Partner, Caviar, USA
Diane Jackson, Executive Vice-President/Director of Integrated Production, DDB Chicago, USA

Mobile Lions Jury
Tom Eslinger, Digital Creative Director, Saatchi & Saatchi Worldwide, Global – Jury President
Barney Loehnis, Digital Lead Asia Pacific, OgilvyOne Worldwide, Asia Pacific
Leo Xavier, Founder, Grupo.Mobi, Brazil
Paul Gunning, Chief Executive Officer, Tribal DDB Worldwide, Global
Daisuke Yanasawa, Chief Executive Officer, KAYAC, Japan
Hoon-Joo Shin, Vice-President of Corporate Image, KT, Korea
Per Holmkvist, Founder & Board Director, Mobiento, Sweden
Salvador Carillo Bardo, Chief Executive Officer, Mobile Dreams Factory, Spain
Peter Sells, Head of Mobile, BBH, United Kingdom
Laura Marriott, Chief Executive Officer, NeoMedia Technologies, USA

Entries close 20 April 2012. For late entry enquiries, please contact For further information and tips on how to enter please visit The Festival takes place from 17-23 June 2012.

The new Mobile Lions category is sponsored by AT&T AdWorks and the Film Craft Lions category is sponsored by FilmBrazil.

59th Cannes Lions International Festival of Creativity, 17-23 June 2012, Cannes, France:
The International Festival of Creativity, also known as Cannes Lions, is the world’s leading celebration of creativity in communications. Founded in 1954, the Festival takes place every June in Cannes, France. As the most prestigious international annual advertising and communications awards, over 28,800 entries from all over the world are showcased and judged at the Festival. Winning companies receive the highly coveted Lion trophy honouring the most creative Film, Print, Outdoor, Interactive, Radio, Design, Promo & Activation, Film Craft, Mobile, Branded Entertainment and Integrated advertising, as well as the best Media, Direct, PR, Titanium and Creative Effectiveness ideas. The Festival is also the only truly global meeting place for advertisers, advertising and communication professionals. Close to 9,500 delegates from 95 countries attend seven days of exhibitions, screenings, as well as 57 high-profile seminars, 20 workshops and master classes presented by renowned worldwide industry leaders. As the networking and learning opportunity of the year, Cannes Lions is the must-attend event for anyone involved in brand communication.

Lions Festivals
Lions Festivals is the organiser of the Cannes Lions International Festival of Creativity and Eurobest as well as co-organisers, with its joint venture partners, of the Dubai Lynx International Advertising Festival, Spikes Asia Festival of Creativity, the Asian Marketing Effectiveness Festival and the Digital Media Festival for Asia Pacific. The business is managed by i2i Events Group, which delivers world-class exhibitions, large-scale events and festivals in key sectors including the home and gift, fashion, retail, healthcare, energy, environment, education, technology, media and creative industries. Its portfolio of world-wide events includes World Retail Congress, Spring Fair, Naidex, BVE, BETT and Pure. It prides itself on opening up possibilities for its customers and each year brings more than 250,000 decision makers together to network, source, test, buy and sell brilliant products, services, ideas and solutions. i2i Events is powered by Top Right Group, formerly known as Emap International Limited.

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